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Gudea leverages AI to help organizations prevent social media crises before they erupt

By Lauren Forristal

Every day, conversations unfold across social media and websites around the world. A seemingly insignificant post—whether it involves AI-generated misinformation, hate speech, or a damaging rumor—can quickly snowball into a much larger public controversy. Gudea, a company that tracks how stories and rumors spread…

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Artificial intelligence

Computer systems that perform tasks that normally require human intelligence, such as understanding language, recognising images or making decisions.

AI is changing work, media and public services, raising questions about jobs, safety and regulation.

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